prepare a Health Advocacy strategy plan

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Instructions
This essay requires you to prepare a Health Advocacy strategy plan for the topic identified in Essay
One.
Your essay should:
1) Include an introduction that briefly summarises the essay topic area and introduces the
strategy plan.
2) Give one or two examples of previous interventions/advocacy efforts in your topic area. For
each example identify and comment on:
a) how the problem was represented, and the goal of the intervention
b) the level of grassroots community mobilisation and participation
c) the capacity of the organisation in terms of finances, membership building, and leadership –
read Pastor and Ortiz (2009, pp. 38-43)
2
d) the theory of change that the approach adopted
e) tactics and strategies used to achieve the goal
3) Most of your essay should be dedicated to providing a strategy plan to effectively
implement health advocacy. This plan should include the following
a) the identified problem and advocacy goal is clearly linked to social determinants of health
b) reference to a theory of change
c) two or three examples of effective communication tactics to inform, mobilise, and pressure
decision-makers
d) explicit recognition that effective advocacy planning involves building citizen power to
pressure power holders
4) Include a short conclusion that concisely summarises your key points.
Useful resources:
Please refer to the ‘readings and resources’ from all modules. Also generally good is B
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