NAB Operation, Technology, and Management Plan (with Financials)
Question Title: NAB Operation, Technology, and Management Plan (with Financials)
Required supporting documents needed for this assignment:
Non-Alcoholic beverage (NAB) Portfolio 2019
Assignment 3_Chapter Pages
Assignment 3_Financials (as applicable)
Assignment 1_Company Description and SWOT Analysis
Assignment 2_ Marketing Plan
NAB Operation, Technology, and Management Plan
Write a 7-8 page (use the layout format in Example_Assignment 3—1 cover page, 5-6 pages of content
and 1 reference page—do not exceed the page length) section of your business plan in which you do the
following:
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1. Operations Plan. Note: Remember to assign a dollar amount to each operational cost you find,
as you will need these figures for your income statement and cash flow in Week 8.
a. Create an operations plan for your NAB company using the template in the text as a
guide (p. 214 | Operations Plan Preparation Form; use example on pages 215-217 as a
guide). Extract appropriate information from the NAB Company Portfolio, where
applicable. Other required items in the template should be filled in using your personal
preferences.
o Note: Most of the research pertaining to the hints provided here can be found
in the NAB company portfolio.
o Hints: Consider whether you will rent or buy your facilities or outsource
production to an existing company.
o Hints: One of your biggest expenses as a startup non-alcoholic beverage
company will be transitioning from a small-batch prototype of your beverage to
production on a large scale. Research the equipment you will need (vats,
refrigerators, burners, ovens, bottling equipment, and so on), whether you will
rent or buy, how you will maintain and clean the equipment, and so forth.
Consider how you will ensure quality control. What capacity do you intend to
reach?
o Hints: Deliberate your inventory control. Where do your supplies come from
and what is your turnaround time to produce your beverage once you have
received an order?
o Hints: Consider your distribution method. Refer back to Assignment 1_Company
Description and SWOT Analysis as a guide.
o Hints: How will you stay abreast of new developments in your industry? What
new products do you have in development now, in addition to your flagship
product?
b. Describe your research and development activities and explain how they will contribute
to the company.
2. Technology Plan.
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a. Create a technology plan for your NAB company using the template in the text as a
guide (p. 227 | Technology Plan Preparation Form; use example on page 228 as a guide).
Extract appropriate information from the NAB Company Portfolio, where applicable.
Other required items in the template should be filled in using your personal
preferences.
o Hints: Consider the type of technology your company will use to conduct the
following activities: managing personnel; taking, fulfilling, and tracking orders;
managing inventory; communicating with customers and providing customer
service; and producing your beverage
3. Management and Organization.
a. Create a management plan for your NAB company using the template in the text as a
guide (p. 248 | Management Plan Preparation Form). Extract appropriate information
from the NAB Company Portfolio, where applicable. Other required items in the
template should be filled in using your personal preferences.
b. Using the flow charts on page 242 as a guide (also use the Staff Budget section of the
Assignment 3_Financials), outline your company’s management hierarchy. Note: Charts
or diagrams must be imported/included in the MS Word document.
4. Create an ethics and social responsibility plan.
a. Describe the ways in which your company is committed to being a good corporate
citizen.
o Hints: Consider the following areas:
• Creating jobs
• Following the laws of every jurisdiction in which your company operates
• Fair and honest treatment of employees
• Non-discrimination of employees and increasing diversity of your work
force
o Hints: If your company is designed as a social venture—in which you have a
primary purpose of achieving a social or environmental goal—describe what
that goal is and what aspects of your company are designed to reach that goal.
Provide a rationale for why you have or have not chosen this to be a social
venture.
b. Discuss how your company’s activities will affect the environment and identify the steps
you will take to mitigate any negative impacts.
o Hints: As a beverage company, consider such issues as your choice of packaging,
disposal of bottles/packages by consumers, and your use of resources, such as
water in areas where water may be scarce.
c. Determine any health issues/claims related to the product you are making, whether
negative or positive. Suggest the strategy your company will use to mitigate any
negative issues and to ensure any positive claims are true.
5. Format your assignment according to these formatting requirements:
a. Cite the resources you have used to complete the exercise.
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o The course textbook must be used at least once as a resource.
o Resources should be no older than 10 years (i.e. no earlier than 2009).
b. Note: There is no minimum requirement for the number of resources used in
the exercise.
c. The paper must be typed, double-spaced, using Times New Roman font (size
12), with 1-inch margins on all sides; references must follow APA.
d. Include a cover page containing the title of the assignment, the student’s name,
the professor’s name, the course title, and the date. The cover page and the
reference page are not included in the required page length.
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